BUS-421 Strategic Management

Strategic Management is a senior-level Capstone course that focuses on the development and implementation of strategy as a means to success in business. This course integrates concepts and applications from various functional areas of business. Relying heavily on case studies, the focus is on how managers engage in strategic thinking, planning, analysis and execution to gain a sustained competitive advantage in the marketplace.

Advisory: It is advisable to have knowledge in a course equivalent to FIN-301 Principles of Finance, MAN-301 Principles of Management, MAR-301 Principles of Marketing, ACC-101 Principles of Financial Accounting, ACC-102 Principles of Managerial Accounting, ECO-111 Microeconomics and ECO-112 Macroeconomics with a grade of C or better to succeed in this course. Students are responsible for making sure that they have the necessary knowledge.

Study Methods:

     Guided Study (BUS-421-GS) Aug 2014 Sep 2014 Oct 2014 Nov 2014 Dec 2014
     Online Courses (BUS-421-OL) Aug 2014 Sep 2014 Oct 2014 Nov 2014 Dec 2014
     TECEP® Examination (BUS-421-TE) Aug 2014 Sep 2014

This course is also available as TECEP® exam BUS-421-TE.

Semester Hours: 3

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