MAR-411 Marketing Research

A comprehensive and practical overview of fundamental marketing research methods emphasizing an applied application approach, providing an understanding of hypothesis statements, the survey process, data analysis, conclusions and presentation of research results relevant to management decision making.

Study Methods:

Online Courses (MAR-411-OL):
Jun 2016,  Jul 2016,  Aug 2016,  Sep 2016,  Oct 2016,  Nov 2016,  Dec 2016

Semester Hours: 3

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